Sofie Lindqvist
Available@sofie.grwm Copenhagen, DK English, Danish, Swedish
Soft-spoken get-ready-with-me content. I test in real light and tell you what lasted through a 10-hour day.
Work
Blush that lasted the day
Lipstick, real vanity light
Moisturizer before makeup
Performance
39%
Hook rate
+14 vs niche
71%
Hold at 3s
+19 vs niche
43%
Watch-through
+11 vs niche
72%
Repeat bookings
34 brands
Retention curve
Recent deliveries
Reviews
hollow.
Nadia R., Head of Growth
2 weeks ago
Briefed on a Monday, had two usable cuts by Thursday. The hook she pitched back beat both of ours in testing. Rebooked for Q4.
Fernway
Callum T., Founder
1 month ago
Zero hand-holding. She asked three sharp questions, then delivered exactly what a skincare buyer wants to see. Captions were clean.
Ritual Co.
Priya M., Brand Manager
2 months ago
Great performance on the before/after. Only note is the second video ran long; the edit round fixed it in a day.
About
Content types
Set-up
iPhone 15 Pro, natural light only. Small lav mic for voiceover. Edits in CapCut, native captions.
Won’t do
Medical claims, weight-loss framing, or scripts that read as scripts.
- Replies in
- ~2 hours
- Typical turnaround
- 3 days
- Ships to
- EU, UK, US
- Member since
- March 2024
- Videos delivered
- 198
- Response rate
- 98%